From: Guy R. Schenker, D.C. June, 2000 Dear Doctor, One day my wife walked into my home office with a big smile on her face (-- so unusual, I knew something was up). "You passed the test!" She announced. "What test was that?" She proceeded to tell me that she likes to listen to the radio talk show of Dean Edell M.D. on her car radio. And he said (I'm thinking I should perhaps capitalize the word "He" since most people rank media personalities right up there with God as omniscient beings) -- anyway -- he said that most nutrition supplements are a total waste of money because they aren't even absorbed. He said that the typical supplement has such a thick coating put on it (to increase its shelf life) that the tablet doesn't even break down in your intestinal tract -- going directly through you and into the toilet. He said that if a nutrition supplement is any good you can just drop it in a glass of water and it will begin to dissolve within 15 minutes. (Did you ever notice how your spouse is just like your worst patient. You can say something a thousand times and you won't even be heard, let alone recognized -- but let the same statement be made my a media guru and it is accepted as gospel.) After hearing what he said, she rushed home to test Oxy B. She plopped one a glass of water and (much to her dismay?) she saw it begin to turn fuzzy within a minute or two and within a few more minutes begin to disintegrate. Dr. Dean Edell had it right on two counts. First of all, most nutrition supplements are garbage. Second, perhaps the absolute most important qualitative consideration as regards a nutrition product is what is called its disintegration characteristics. Obviously, it doesn't matter what ingredients a supplement contains if the crummy pill is going to go right through you unabsorbed. There are very specific US Pharmacopoeia protocols for testing the dissolution and disintegration qualities of a tablet. Believe me, very few of the health food store quality supplements or even many of the so- called professional quality supplements have an acceptable disintegration curve. TAKING THE TYPICAL TABLET IS LIKE SWALLOWING A ROCK. (If you are a chiropractor you have undoubtedly had the experience of taking a spinal X-ray on a patient and seeing their vitamin pill sitting comfortably in their gut laughing at you.) The people who take these pills have been completely snookered by an unscrupulous industry to throw their money away, and to throw their hopes away, on a totally useless product. In the past few issues of this Letter you have seen highlighted the Oxygenic B brochure which sells your patient convincingly on the unique and wonderful qualities of Oxygenic B. This Oxy B story would not be complete without featuring its outstanding disintegration characteristics. What you and your patients must understand is that most vitamins and minerals are absorbed through a very short span of the intestinal tract. Along an intestinal system that is well over 20 feet long there are only a few feet of that length over which absorption of most nutrients occurs. Furthermore, that active area of absorption for most vitamins and minerals is very high in the GI tract -- right near the beginning of the jejunum, right after the duodenum. So -- obviously, if a pill hasn't totally dissolved by the time it gets through the duodenum, none of the nutrients it contains will be absorbed. It is almost comical to think of it this way, but THE FACT THAT VIRTUALLY NONE OF MOST NUTRITION SUPPLEMENTS IS ABSORBED IS ACTUALLY GOOD NEWS FOR THE HEALTH CONSCIOUS PERSON. We have highlighted many times (and it is explained quite clearly in the Oxy B brochure) the potential damage that can be done by unbalanced nutrition supplementation. You can see that the only reason the garbage sold by the health food industry and by most "professional" nutritionists doesn't do more harm is because few of the damaging nutrients are absorbed anyway. Oxygenic B (and every other NUTRI-SPEC tableted product) has only a very thin vegetable protein coating. This coating breaks down very easily in the digestive tract. When your tablets are taken during or after a meal they are completely dissolved before they even leave the stomach let alone by the time they reach the jejunum. Combine that fantastic disintegration feature with the fact that the individual nutrients in the tablet are in their most easily absorbed form -- and you see that THE NUTRIENT DELIVERY FROM NUTRI-SPEC PRODUCTS IS AS CLOSE TO PERFECT AS YOU WILL FIND. Consider again the title of your Oxygenic B brochure: "If You're Wise Enough To Take Care of Your Health You're Smart Enough to Learn the Honest Truth." That brochure opens your patients' eyes to the fact that the health food industry is a dirty business -- a devious industry that has not hesitated to win them over by quoting the scientific literature selectively and out of context -- then taking their money for products that are at best worthless and often damaging. Happily, the brochure goes on to point out that science does show there is a way to enrich their lives beyond their wildest expectations, if they supplement responsibly, and if they supplement with nutrients of the highest biological activity, and if they supplement with nutrients in proper balance. Thanks to your Oxy B brochure your patients now know that there is one and only one multiple supplement which will give them everything that may be missing from their diet, as well as the high-powered nutrients to help keep them looking and feeling their best, all the while preventing the development of degenerative diseases. That supplement, Oxygenic B, can only be obtained from you. The brochure then goes on to answer the question that you and all your patients have "WHAT SPECIAL ADVANTAGES WILL OXYGENIC B GIVE ME?" How is it different from the typical multiple supplement you get from the health food store? You get two unique benefits from Oxygenic B. The first benefit is the broad diversity of nutrients. No less than 37 nutritional factors are found in Oxygenic B. None of these nutrients are in the forms, or in the excess quantities, that have been shown to cause the damage (as described in the last issue of this letter) of typical supplements. The second special benefit you get from Oxygenic B relates to the high biological activity of the nutrients. This means that the nutrients are provided in forms that are easily absorbed and participate most efficiently in your body's metabolic processes. This quality distinction between Oxygenic B and ordinary supplements is so important that we have to give you some specific examples so you understand that OXYGENIC B IS AN ENTIRELY DIFFERENT APPROACH TO SUPPLYING YOUR NUTRIENT NEEDS. Go to the kitchen and get out a loaf of bread and a box of cereal. Now read on the labels until you come to the B vitamins used to "enrich" these products. You will likely find Vitamin B1 listed there as thiamine hydrochloride or mononitrate; you will also find Vitamin B6 listed as pyridoxine hydrochloride. These are the forms of Vitamin B1 and B6 universally used in nutrition supplements and in the "enrichment" of foods. But here is something that no one ever told you: These are not the forms of these vitamins that are used naturally by your body. Oxygenic B contains B vitamins in their biologically active enzyme co- factor form. Vitamin B2 exists in the form of riboflavine-5-phosphate, the form of the vitamin occurring naturally in tissues and cells. And the Vitamin B1 and B6? In Oxygenic B you will find them as thiamine pyrosphosphate and as pyridoxal-5-phosphate instead of the cheap stuff used in the food industry and in the supplement industry. Oxygenic B's enzyme co-factor forms of B vitamins, unlike common supplemental B vitamins, require no conversion in order to be efficiently utilized by your body. One other important consideration concerning B vitamins is your body's ability to absorb them. The health food industry is happy to dress up their label with mega doses of B vitamins making you think you are getting more for your money. Using Vitamin B1 as an example, did you know that the maximum dose your body can absorb is less than 4 milligrams? What does that say about a supplement that contains 10, 20, or even 50 milligrams of Vitamin B1? WHO EVER MADE THAT PRODUCT IS EITHER IGNORANT OR DISHONEST -- EITHER WAY, YOU DON'T WANT THE GARBAGE THEY'RE SELLING. Oxygenic B gives you the highest biological activity nutrients, in quantities for maximum absorption and utilization. Another noteworthy component of Oxygenic B is Vitamin C in fat- soluble form. This form of Vitamin C is retained and utilized far more effectively than the ordinary water-soluble Vitamin C. An even more important benefit you get from Oxygenic B is its mineral and trace mineral content. Again, efficiency of absorption and utilization is the key. One example to illustrate is the trace mineral chromium. In Oxygenic B you find chromium polynicotinate, which has been shown to be 18 times more bio-active than other forms of chromium, and, which is also the form of chromium that relates specifically to preventing blood sugar (and brain sugar) problems. Another benefit from Oxygenic B compared to other supplements is its high proportion of trace minerals to vitamins. Oxygenic B is formulated with careful consideration given to the typical diet. Bread, cereal, and beverages are (as you know) commonly fortified with B and C vitamins, yet contain little, if any, trace minerals. You already learned last issue that trace mineral status is further jeopardized by the largely unrecognized fact that supplementation with vitamins can actually further deplete trace mineral levels. One other benefit from Oxygenic B (and one reason why it costs just a little more than the garbage put out by the health food industry) is that it contains physiologically significant quantities of all its nutrients. A common trick employed by health food companies is TO DRESS UP PRODUCT LABELS WITH THE NAMES OF ALL KINDS OF FANCY NUTRIENTS -- but they put them in there in insignificant quantities. Consider, for instance, the powerful anti-oxidant glutathione. You may find glutathione listed on the label of a popular supplement in a quantity such as 1600 micrograms. 1600 might look like an impressive number, but 1600 micrograms is so small as to be totally insignificant -- another attempt to trick you into thinking you are getting more than you are. Oxygenic B contains 40 milligrams of glutathione -- 25 times the quantity of this nutrient that you will ever find in an ordinary supplement (if you find any at all). You (and your patients thanks to the Oxy B brochure) can easily see that the scientific evidence supports Oxygenic B as being the perfect foundation of everyone's nutrition plan. Beginning today -- start using the Oxy B brochure to reach all your dozens, if not hundreds of patients on whom you do not do NUTRI-SPEC testing, but for whom nutrition is important enough that they are throwing money away on healthfood store garbage. Here is how to immediately reach a big bunch of people with the Oxy B message. Just do this -- you or your staff simply ask each and every patient, "Mrs. Smith, do you take a vitamin supplement?" Regardless of what Mrs. Smith replies, hand her the Oxy B brochure and say, "Here is something you will really want to read." If you are one of the hundreds of doctors reading this letter who doesn't do much NUTRI-SPEC testing -- THIS IS THE PERFECT CHANCE FOR YOU TO DO SOME SERIOUS GOOD WITH NUTRITION WITH LITERALLY NO TIME AND ENERGY INVESTED. Sincerely, Guy Schenker, D.C.